Individual investment decision behaviors based on demographic characteristics: Case from China

Qiujun Lan; Qingyue Xiong; Linjie He; Chaoqun Ma

PLOS ONE · 2018-08-09
Research article · Version of record · CC BY 4.0 · 5,434 words

Original source: Volume 13 · Issue 8 · e0201916

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Title: Individual investment decision behaviors based on demographic characteristics: Case from China
Human authorship: Qiujun Lan; Qingyue Xiong; Linjie He; Chaoqun Ma
Source: Complete manuscript edition 2026-10-29
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Original authors / creators: Qiujun Lan; Qingyue Xiong; Linjie He; Chaoqun Ma
Original publication: PLOS ONE · Public Library of Science · 2018-08-09
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doi:10.1371/journal.pone.0201916
License & retained notices: CC BY 4.0
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This is an open access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited. Article-specific license href: http://creativecommons.org/licenses/by/4.0/.
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Evidence limits: An online Chinese investor survey using 8,489 retained questionnaires from 2013–2014, not a family-office sample. Associations and prediction do not establish suitability, causation, investment performance or current cross-country validity. The marketing application is hypothetical, not a field experiment.
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