What affect does demographics have on phone choice?

Public project summary

This research project will focus on conducting research to determine which nuances and aspects of smartphones people like or dislike. This research may determine variables for multiple age ranges: 14-18 years old, 18-40 years old, and perhaps a 40+ years old range. Next, the project will gather data and information through survey based observational research. The project's overall goal is that the data collected will be useful in the design and marketing aspects of smartphone companies.